SKIPR
As part of a creative hub, we were asked to re-name an inter-modality app/company and consolidate its brand positioning and story. Skipr came from solving traffic problems by “skipping it”, and also improving the idea of “cruising on water”. Be fluid, be liquid! “Be like water, be water” said Bruce Lee!
Roles: Creative & Strategy
in collaboration with Marcus Perezi-Tormos, Corentin Simonis & Greg Liénart
Agency: LabBox
Chief: Greg Liénart
Graphic design: Ueno
Download: here